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about yaby


yaby was born..

yaby was developed by Toronto makeup artist Liz Yu, when searching for a solution to condense her ever-growing kit. after going through a number of DIY kit solutions, (which were all eventually replaced due to difficulties in finding easily sourced DIY materials) liz decided the only solution was to create a more permanent and easily customized way for all artists looking for an answer to their kits' organization.


organization and efficiency..

as a solution for make artists in all sectors of the industry, yaby carries customizable palettes that provide maximum convenience while only taking up very little space. each palette features a built-in stainless steel mixing palette, magnetic base, shock absorbing foam inserts with easy to clean surface, as well as the highly in demand freestyle palette.


the space time saving trick..

grippies and empties were created especially for the creative minds that love to condense. yaby's grippies are a life saver for depotted pans that just won't stick to magnetic palettes. these discs are made from the same materials as yaby empty pans, and will help make any aluminum pans usable with magnetic palettes. empties are yaby's answer to the endless baggies of lipsticks and other cream products that do not require an airtight environment. helping artists save space and time on the job, and makes going through security checks at the airports a breeze.


environmental responsibility..

every year millions and millions of cosmetics containers are dumped into our landfills. every color yaby carries comes as a refill, and can be used with any magnetic palettes. each clam shell containers can also be reused to prepare custom mixed cream colors for private clients and brides. together, we can help make a difference by reducing wastes created in the cosmetics industry.